Autodesk Software and other | Search results for "atrocit"

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Every damn time I receive a campaign request, I get the three headed beast: Print ads, radio and TV. No way to get out of it. No way to escape. It's either that or I die. Why? Why? WHY? Is it a commandment from God? Some kind of weird thing that Media Planners have on their brain? Em... is it some kind of sexual preference? Does that boring media planning make them horny? Oh man. The atrocity. Look, I don't have any problems with your everyday advertising. I just think that it deserves to be thought of in a more interesting way. For example: I had a media planner tell me that I had to write a radio campaign for shoes. Shoes. SHOES. Shoes that you see. That you put on. That you decide if you are going to buy them or not, depending how they look at your feet. What the fuck can I possibly do with this bit of information? Nothing. For me, it's a waste of time. There are hundred of products that don't necesarry apply to a specific media. But, with all the business deals between ad agencies and radio companies, we at the creative department have to write up some stupid thing we know, deep in our gut full of pizza that it's just wrong. Hey, if you have a decent amount of money for your ad, you can either save a bunch by switching to Geico (sorry, I had to do it) or ask for your creative department to present a different approach to your media planning. Why? Here's a hint, you clients out there (at least the ones that we haven't pissed off while ranting about art changes): we know what works for you. We know about sizes, about colors, we know how to get attention in a more different and witty (yuck!) way. Media planners sometimes just think about prices and numbers, clogging up every possible media for you to be seen... But I think that's just wrong. There can be a hundred ways to advertise and be heard, seen or talked about without using combo number 3. And, by the way, think about it. If your product just doesn't click in Tv, or in radio... Do something else, dammit! Don't waste your money just because! Well, if you want to waste it, go right ahead. I'm size 6 shoes. Go Jimmy Choo!!! cheap corel draw cheap microsoft office

Tags: media, radio, shoes, ad, tv